Get and Use References from Customers

References are an important part of getting new business. However, there are some techniques that work better than others, as well as some pitfalls to avoid.

When Times are Tough, Put Everyone in Marketing

Are you facing falling customer orders? Slower renewals? Cancellations? Requests for ever-deeper discounts? Those are silly questions. Of course you are experiencing these recession symptoms. And you have probably cut budgets and jobs more than you like.

Your Phone is the Lifeline of your Business

An experienced contractor tells how to use the telephone to sell your services.

Why Malls Should Use a Contractor Instead of Sweeping In-house

For a variety of reasons, contractors can typically do the job better, using the correct sweeper for a particular job, than can a mall that operates its own sweeper.

Pitching Your Sweeping Service In Person

Here’s what to do when you meet someone face-to-face to secure a sweeping contract.

Selling in a Recession: 5 Strategies for Selling in Tough Markets

Each year there are thousands of injuries and triple digit numbers of fatal accidents involving machine and equipment operations. Here’s a ‘top ten’ list of items designed to minimize their occurrence.

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